building relationships on social media what they don't telll you

Building Relationships | What they don’t tell you

Human beings are naturally social creatures, right? We crave friendships and positive interactions, similar to the way we do with things like food and water. So, it makes sense that the better our relationships are the happier and more productive we’re going to be. However, there is much more to building relationships than a cold message in an inbox to pitch your business.

In fact, that may not even qualify as the beginning of building one.

Sure, you might have opened some dialogue with another person but please don’t confuse this with having a relationship with them.

You see, there is so much more to the process and for whatever reason true human interactions are lost and overshadowed too often, with selling. In today’s post I want to leave you with several tips and ideas for building relationships both on social media and in, real life.

Tips for Building Relationships to Grow your Business


Good relationships give us freedom.

Instead of spending time and energy overcoming the problems that arise with negative relationships, we can (and should) instead, focus on opportunities.

Develop your People Skills


Building relationships begins with having good people skills.

For example; how well do you collaborate, communicate and deal with others? Being aware of the soft skills you already possess, and ones you need to work on is key. Think about how you engage with others. There are many people who rely heavily on personality or color tests but my suggestion is evaluate your current relationships and what they feel like.

How do others respond to you?

Are people inclined to continue the conversation with you or do you carry it most of the time. Auditing your current relationships including ones you are currently developing will help you identify where you excel and where you need to regroup and focus.

Show Appreciation and Gratitude 


Show your appreciation whenever someone helps you. For the most part, everyone wants to feel that they’re appreciated, right? Make the effort to genuinely compliment the people around you when they do something well. This will open the door to developing great relationships.

Doing this can also be beneficial when building relationships with a cold audience.

If someone shares something that resonated with you, made you laugh or caused you to truly feel something inside — message them — tell them how amazing their tip was or how you align with their beliefs on a topic.

Show some love to those around you and if they’re the right people for you, they will show you some love in return.

Be an Active and Attentive Listener


Listening is a critical skill in boosting another person’s self-esteem. You might call it the silent form of flattery that makes people feel supported and valued. Listening and understanding what others communicate to us is the most important part of a successful interaction.

Active listening is the single most useful and important listening skill. In active listening, we are genuinely interested in understanding what the other person is;

  • thinking,
  • feeling,
  • wanting, or
  • meaning.


You also want to be make sure that you are active in checking your own understanding before you respond.

Refine your Communication Skills 


Communication occurs when someone understands you, not just when you speak (or type). One of the dangers with communication is that we may work on the assumption that the other person has understood the message we are trying to get across (when they haven’t).

This is especially prevalent when chatting on messenger without using audio clips or video. Text messages is almost always a precursor for misunderstanding if we’re not being super clear.

Poor communication can lead to lack of trust, understanding, belief, etc.  However, it can also have a positive effect on morale when it works effectively and motivates individuals wanting to continue building a relationship with you.

Overall, building relationships is so much more than what many experts paint it out to be. When you become effective in the above mentioned skills (and I’m happy to share more — just ask) at the very least you’ve made a new friend — and you never know they might just be your newest customer or team member.

What works best for you when building relationships? Would love your thoughts!

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