The online world is incredible, isn’t it? It affords everyone the ability to start an online business from home with very little overhead. Whether it’s a tangible product or a digital one — we all have the same opportunity. My wife and I have been working from home for 13+ years now. Although our paths […]
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Many people in a ‘sales’ type role, feel that selling is about talking, presenting and persuading rather than about listening and asking the right questions. In fact, chances are you may even be one of those entrepreneurs talking yourself out of sales. Let me explain a bit more … Right now, you may be thinking, […]
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If you’re anything like me, you’ve found yourself comparing yourself to others — especially on social media. Unfortunately what that led me to was this need for perfectionism. Whether it be from the number of people in my niche I was following and compared their strengths to my weaknesses or, the fear of delegating certain […]
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Every entrepreneur building their business on Facebook has experienced content blocks.. You know you should post something creative or meaningful but are fresh out of interesting ideas. You might ask yourself things like — ‘What will my audience care about? How many times have I done this topic already?’ Bottom line is this — you need valuable […]
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Regardless of your industry, if you are building a business online — content is king. And, approximately 88% of marketers, entrepreneurs and influencers are using a variety content marketing tools in their strategies. Why? Because it is effective and quite honestly allows people to get to know you. Remember, interactions over transactions, right? Now, content […]
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“The universe is made of stories, not of atoms,” poet Muriel Rukeyser famously said. In one way it’s a crazy suggestion in a world where we seek proof that a + b=c, right? But the truth is, our natural instinct to find a relationship between ‘a’ and ‘b’, is precisely why storytelling appeals to us, […]
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Having a complete social media profile is important for a variety of reasons, especially, for entrepreneurs. Here are 4 primary reasons why: It is a first point of call for buyer research Your social media profile helps people find you Makes you stand out from the competition A way of engaging with people who often […]
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I don’t know about you, but checklists help keep me on point. And, often when I find things aren’t jiving well or aligning with a goal .. I strip things back. I go back to these social media basics because it’s in the basics and in the foundation where success is born. Whether your goal […]
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The decisions you make in your business can cause a rippled effect that can last for years to come. And, it’s likely that if those decisions are not in the best interest of your business long-term, it is probable you’ll face some issues with root causes that could have been avoided in the beginning. So, […]
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If you’re building a business there’s no secret you should be using social platforms, right? But, how do you decide which one is best for your business? It’s probably no surprise that Facebook continues to reign supreme as far as the top platforms go but … knowing which other social platforms for building a business […]
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